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Scripted Videos
CAR SEAT SAFETY
WA Traffic Safety Commission
Creative Brief: Create a series of videos to educate parents and transporters how to properly use car seats.
Strategy: Film a simple, easy to understand demonstration taught by an expert. One video in a three-part series.
Deliverables: Website, YouTube, classroom presentations.
LAND ACKNOWLEDGEMENT
Microsoft
Creative Brief: Produce a land acknowledgement video for Microsoft’s Indigenous Group. Modified and repurposed for conference use.
Strategy: Use drone footage, stock video and video from my personal collection to create engaging visuals to accompany script.
Deliverables: Website, conference and presentations.
RIDE YOUR RIDE
Washington Traffic Safety Commission
Creative Brief: To remind motorcyclists to ride safe, and that riding safe is “cool”.
Strategy: To “Ride Your Ride” is to make your own safety decisions. We borrowed that popular wisdom from the motorcycle community and brought our own “cool” take on it.
Deliverables: YouTube pre-roll PSA in anticipation of the motorcycle season. Continued use.
ALTERNATE
WELCOME TO PAW PARTNER
Paw Partner Mobile App
Creative Brief: Show kennels and pet care facilities how Paw Partner can help grow their business. Share the most important features of the app.
Strategy: Blend images of dogs and pet care workers to add life and visual interest. Use voice over and text to efficiently share information.
Deliverables: Sent to interested pet care facilities to generate clients.
Documentary Videos
SALMON DEFENSE
City of Bellingham and Partner Organizations
Creative Brief: Show how Salmon Defense helps protect salmon and the environment with a focus on Native American and Indigenous Treaty rights.
Strategy: Use interviews and beauty shots to tell the story.
Deliverables: Promotional video for Salmon Defense. Produced for the “Raising Hands” event sponsored by the Tulalip Tribes.
HISTORY OF THE TULALIP TRIBES
Tulalip Tribes | Hibulb History Project
Creative Brief: Share the history of the Tulalip Tribes and show how the Tulalip Tribes are part of the community.
Strategy: Blend narration with an interview with the Tribal Chairwoman to tell the story.
Deliverables: Website, YouTube, display and event.
NW SCHOOL
School for Deaf and Hard of Hearing Children
Creative Brief: Share how the NW School impacts the lives of the children and community it serves.
Strategy: Meet the teachers, director and students at the school and share their unique stories.
Deliverables: Promotional media for the NW School. Produced for the “Raising Hands” event sponsored by the Tulip Tribes.
CULTURAL FESTIVAL
Allied Arts | Whatcom Cultural Arts Festival
Creative Brief: Share how the Cultural Festival supports cultural diversity and shared community through art.
Strategy: Bring together the diverse voices of the artists, musicians, vendors and other stakeholders who share why they choose to support the festival.
Deliverables: Video for Website, YouTube, grant fundraising, and shared to attract future sponsors.
RESTORING SQUALICUM CREEK
City of Bellingham and Partner Organizations
Creative Brief: Explain the construction on Squalicum Creek. Part of a longer series about restoration work in Bellingham.
Strategy: Combine interviews with experts with construction footage, graphics, maps and other images to show the story.
Deliverables: Bellingham television and City of Bellingham website.